Become an Airbnb Photography Pro to Create a Winning Photos

Michael • April 20, 2023 • 4 min read

Become an Airbnb Photography Pro to Create a Winning Photos

In the world of Airbnb, a picture is worth a thousand bookings. With the rise of short-term rentals, the demand for high-quality photos that showcase the best features of a property has never been higher. And as more hosts realize the importance of having great photos to attract potential guests, the competition among Airbnb photographers has become fiercer than ever.

If you are looking to turn your passion for photography into a profitable business, becoming an Airbnb photographer can be an excellent opportunity for you. However, with so many aspiring photographers vying for the same gigs, how can you stand out from the crowd and become the go-to photographer for Airbnb hosts in your area?

In this article, we will guide you through the process of becoming an Airbnb photographer, from understanding the requirements to building your skills and reputation, to excelling in your field. Whether you are a seasoned professional or a beginner looking to break into the industry, this guide will provide you with the knowledge and resources you need.


Understanding the Requirements for Airbnb Photography

Before diving into the steps to become an Airbnb photographer, it is important to understand the requirements and expectations of the job.

The role of an Airbnb photographer is to take high-quality photos of properties that are listed on the platform, showcasing their best features and highlighting what makes them unique. The goal is to make potential guests feel as though they are already there, giving them a glimpse of what they can expect from the property before they book their stay.

To achieve this goal, an Airbnb photographer must have access to professional-grade photography equipment, including a high-quality camera, lenses, lighting equipment, and a tripod.

They must also have the skills and knowledge necessary to use this equipment effectively, including the ability to frame and compose shots, adjust settings for different lighting conditions, and edit photos to bring out their full potential.

Finally, an Airbnb photographer must be able to work with hosts effectively, communicating their needs and expectations and providing excellent customer service throughout the photography process.

Step 1: Build your Photography Skills

The first step to becoming an Airbnb photographer is to build your photography skills. Whether you are just starting out or have been working as a photographer for years, there is always room for improvement.

One of the best ways to build your photography skills is to take courses and workshops that focus on the specific techniques and skills needed for Airbnb photography. Many photography schools and organizations offer classes and workshops on real estate photography or commercial photography that can be helpful for this purpose.

Another essential part of building your photography skills is to practice, practice, practice. Take every opportunity to practice your skills, whether it be by taking photos of friends and family, practicing on your own property, or volunteering to take photos for local businesses or non-profits.

Step 2: Create a Portfolio

Once you have developed your skills, the next step is to create a portfolio that showcases your best work. Your portfolio should demonstrate your ability to capture the unique features of a property, including lighting, composition, and perspective.

When choosing the photos to include in your portfolio, focus on showcasing your strengths as a photographer. If you are particularly skilled at capturing natural light, for example, be sure to include photos that highlight this skill. Similarly, if you have a unique style or perspective, be sure to showcase this in your portfolio.

To present your portfolio , you can create a website or online portfolio that displays your work in an organized and professional manner. There are several online portfolio platforms available, such as Squarespace, Wix, or Adobe Portfolio, that allow you to create a visually appealing and easy-to-use portfolio website.

When creating your portfolio website, make sure to include a clear and concise bio that highlights your experience and expertise as an Airbnb photographer. You should also include your contact information, including your email address and phone number, so that potential clients can get in touch with you easily.

In addition to your portfolio website, you can also create a physical portfolio that you can bring to client meetings or interviews. This portfolio can be in the form of a photo book or a printed portfolio that showcases your best work. Make sure that the physical portfolio is well-designed and printed on high-quality paper to showcase your work in the best possible light.

Step 3: Market Yourself

Once you have developed your skills and created a portfolio, it is time to market yourself to potential clients. There are several ways to market yourself as an Airbnb photographer, including:

  • Media: Social media is an excellent way to showcase your work and connect with potential clients. Create a business account on platforms such as Instagram or Facebook and post your best photos regularly. You can also use social media to connect with other professionals in the industry, such as interior designers or real estate agents.
  • Networking: Attend local events and conferences where you can meet potential clients and other professionals in the industry. Make sure to bring your business cards and portfolio with you, and be ready to talk about your experience and expertise as an Airbnb photographer.
  • Referrals: Word of mouth is one of the most effective forms of marketing. Make sure to provide excellent customer service to your clients and encourage them to refer you to their friends and colleagues.
  • Direct outreach: You can also reach out directly to potential clients, such as Airbnb hosts in your area. Introduce yourself and provide examples of your work, and let them know how you can help them improve their listings with high-quality photos.

Step 4: Provide Excellent Customer Service

As an Airbnb photographer, providing excellent customer service is essential to building a successful and sustainable business. Make sure to communicate effectively with your clients, understand their needs and expectations, and provide them with high-quality photos that exceed their expectations.

During the photography process, make sure to arrive on time and be prepared with all the necessary equipment. Take the time to set up each shot carefully and ensure that the property is staged and ready for photography. Be open to feedback from your clients and make any necessary adjustments to ensure that they are satisfied with the final product.

After the photography session, make sure to deliver the photos in a timely and professional manner. Provide your clients with access to high-resolution digital files that they can use for their Airbnb listings, and offer to make any necessary edits or adjustments.


Becoming an Airbnb photographer is a rewarding and lucrative career path for anyone with a passion for photography and a desire to work in the short-term rental industry. By following these steps, you can build the skills, portfolio, and marketing strategies needed to outrank the competition and become a successful Airbnb photographer.

Remember to focus on providing excellent customer service, building your skills, and marketing yourself effectively, and you’ll be well on your way to building a successful and thriving business in the world of Airbnb photography.

How did you become an Airbnb Photography Pro? Let us know in the comments.

By Furoore team member Michael
Furoore Team is here to assist you in capturing the most significant moments in your life. To create exciting photographs, discover photography guides, find unique photo ideas, and limitless image inspiration.


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