Having trouble finding Business in Real Estate Photography?

Michael • January 20, 2023 • 3 min read

Having trouble finding Business in Real Estate Photography

Let me tell you something, folks. Finding business in the real estate photography game can be a brutal, soul-sucking endeavor. The market is constantly shifting, the competition is fierce, and the rejections pile up like abandoned foreclosures.

But fear not, my friends. I have scoured the depths of the industry and emerged victorious with a few tricks up my sleeve. So put on your big boy pants and let’s get started in the business of real estate photography.

Identifying the Problem

First things first, let’s get a handle on why a business may be slow. Is it a stagnant market? Are you not reaching the right clients? Are you pricing yourself too high or too low?

These are all crucial questions to ask yourself. But don’t just sit there scratching your head like a confused chimp. Get out there and do some research. Study market conditions and trends, and figure out where the opportunities lie.

Developing a Strategy

Now that you’ve identified the problem, it’s time to develop a strategy. And let me tell you, there’s no one-size-fits-all solution here.

But there are a few tried-and-true tactics that can give you an edge. Networking, for one. Building relationships is key in this business.

You never know who may have a lead or know someone who’s looking to buy or sell. And don’t just limit yourself to the usual suspects. Branch out, go to all kinds of events, and put yourself out there.

Another strategy? Utilize online resources and technology. The world is at your fingertips, folks. Use it to your advantage. Create a website, get on social media, and use online listing services.

But don’t just stop there. Get creative. Use virtual tours, virtual staging, and other innovative tools to give clients a sense of the properties they’re interested in. It is also important to learn about your competition.

Finally, don’t be afraid to expand your services and specializations. If you’re only shooting residential properties, consider branching out into commercial or industrial. 

Or, if you’re only working with real estate agents, try to contact homeowners directly, and try your hand at construction companies. The more strings to your bow, the more opportunities will come your way.

More insights:

Staying Motivated and Focused

All of the strategies in the world won’t do you any good if you’re not motivated and focused. It’s easy to get discouraged and let the rejections get the best of you.

But you need to stay the course, folks. Set goals for yourself and track your progress. And don’t just focus on the big picture. Break it down into smaller, achievable steps.

Another key to staying motivated? Stay informed and educated about the industry. Read industry publications, attend seminars, and take continuing education courses. The more you know, the more valuable you’ll be to potential clients.

And don’t forget to take care of yourself. The stress of this business can be overwhelming. So make sure you’re managing stress and maintaining a positive attitude. Take breaks, exercise, and don’t be afraid to seek help if you need it.

Beyond just aesthetics, real estate presets Lightroom can boost sales. High-quality, well-edited photos can increase click-through rates on online listings and generate more inquiries, leading to faster transactions and higher returns on investment.


Finding a business in real estate photography can be a difficult and frustrating task. But with the right strategies, motivation, and focus, you can come out on top.

Remember to identify the problem, develop a strategy, and stay informed, motivated, and focused. And don’t give up. Because let me tell you, folks. The rewards of this business are well worth the time invested.

Further readings:
Using Internal Communications to Enhance Business Growth
6 Hobbies to Relieve Stress
15 Stress-Relieving Hobbies You Should Try Now
The 7 Success Factors Of Social Business Strategy

How do you find business for Real Estate photography? Let us know in the comments.

By Furoore team member Michael
Furoore Team is here to assist you in capturing the most significant moments in your life. To create exciting photographs, discover photography guides, find unique photo ideas, and limitless image inspiration.


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