How to Prepare Your Airbnb for a Professional Photoshoot

Michael • May 16, 2023 • 6 min read


How to Prepare Your Airbnb for a Professional Photoshoot

The world of Airbnb. A digital jungle teeming with hidden gems and less-than-sparkling abodes, where the hunter-gatherer instincts of the modern traveler are put to the test. One key to unlocking the gateway of unending bookings?

The art of the perfect photograph. In the Airbnb universe, images are everything. They are the lifeblood that courses through your listing, beckoning wayward travelers to your doorstep with the promise of comfort and intrigue.

So, how do you ensure your listing photographs stand out like a glistening oasis amidst a desert of mediocrity? By preparing your space for a professional Airbnb photoshoot, of course! In this symphony of words and wisdom, we shall walk you through the steps of transforming your humble abode into a veritable Shangri-La, ripe for the photographic plucking.

1. Choosing the Right Professional Photographer

A. Researching local photographers

Now, unless you’re a bonafide Ansel Adams or Annie Leibovitz, it’s best to leave the photoshoot to the pros. Start your quest for the perfect photographer by scouring the digital landscape of local talent. Like the wise traveler who consults an oracle before setting forth on an epic journey, you too must seek out the sages of the photography world.

B. Evaluating photographers’ portfolios

Once you’ve assembled a motley crew of potential Airbnb photographers, examine their portfolios as if they were ancient scrolls of wisdom, each frame a testament to their prowess. Remember, a picture is worth a thousand words. You want your listing to sing the praises of your space like a bard in a medieval court.

C. Comparing costs and services

In the grand bazaar of photographers, it’s essential to strike a balance between cost and quality. Consider the various offerings and prices with the precision of a seasoned negotiator. Though your purse strings may feel the strain, the fruits of your investment will be as bountiful as the harvest of an oasis in bloom.

D. Booking a suitable time for the photoshoot

Once you’ve chosen your photographic muse, secure a date for the photoshoot. Timing is everything, my friend. Consult the heavens, or perhaps just your local weather forecast, and choose a day when the sun’s rays will illuminate your space in their full celestial glory.

2. Preparing Your Airbnb Space for the Photoshoot

A. Decluttering and organizing the space

Like a master sculptor chiseling away at a marble block to reveal the hidden beauty within, you too must declutter and organize your space to unveil its true splendor.

  • Remove personal items
  • First and foremost, ensure that your space is free of personal items. Think of your Airbnb as a blank canvas, ready for the discerning eyes of your prospective guests. Mementos, family photos, and your collection of rare Beanie Babies may hold a special place in your heart, but they might also hinder the universal appeal of your space. So, stash away these items like a pirate hoarding their treasure.
  • Tidy up shelves and countertops
  • Next, channel your inner Marie Kondo and rid your shelves and countertops of chaos. Like a master gardener pruning their hedges to perfection, trim away excess clutter and ensure that every item has a purpose and a place. Be mindful of the surfaces in your Airbnb – countertops, tables, and mantelpieces should be adorned with a carefully curated selection of objects that inspire serenity and tranquility.

B. Cleaning and maintaining your space

  • Deep cleaning
    Unleash your inner Mr. Clean and embark on a deep-cleaning crusade. Your space must sparkle and shine like the pearly gates of a celestial kingdom. Scrub floors, dust corners, and polish surfaces until they gleam with a divine sheen. Remember, cleanliness is next to godliness, and your guests will appreciate the divine aura that pervades your pristine abode.
  • Addressing minor repairs
    Your Airbnb is a living, breathing entity, and like any creature, it may suffer from the occasional ailment. Tend to these minor repairs as a skilled healer would, mending any blemishes, cracks, or imperfections that may mar the beauty of your space. The touch of a loving hand can work wonders, transforming your space into a sanctuary of peace and repose.

C. Staging your space to impress guests

Now that your Airbnb is a veritable temple of cleanliness and order, it’s time to stage your space and set the scene for a photoshoot worthy of the gods.

  • Setting the right ambiance
    The ambiance of your space is like the soundtrack to a film, setting the tone and evoking a particular mood. Experiment with various arrangements of furniture and decor to create a harmonious flow throughout your Airbnb. Think of yourself as a conductor, orchestrating a symphony of visual delight that will leave your guests enchanted and eager to explore.
  • Adding appealing accents and decorations
    As a master alchemist, you must now adorn your space with accents and decorations that possess the power to transmute the mundane into the magical. Infuse your space with a mixture of textures, colors, and patterns that are at once cohesive and captivating. Select decorative elements that tell a story, giving your guests a glimpse into the rich tapestry of your Airbnb’s history and character.
  • Ensuring ample lighting
    Finally, bathe your space in the warm embrace of ample lighting. Like the sun’s rays, the perfect lighting can transform your space, casting it in a golden glow that will leave your guests basking in its radiance. Layer your lighting with a mix of overhead, task, and accent lights to create a symphony of illumination that will make your Airbnb photographs sparkle like the stars in the night sky.

3. Tips for a Successful Photoshoot

A successful photoshoot is like a carefully choreographed dance, where each participant moves in perfect harmony, resulting in a visual masterpiece. Follow these tips to ensure your photoshoot is a resounding triumph.

A. Communicating with the photographer

  • Discussing your expectations
    Like a skilled diplomat forging alliances in the court of kings, you must establish open lines of communication with your chosen photographer. Share your expectations, hopes, and dreams for your Airbnb photoshoot. Be clear about the mood you wish to evoke, the story you want to tell, and the emotions you hope to stir in the hearts of your guests. Together, you and your photographer shall create a visual symphony that sings the praises of your space.
  • Highlighting special features of your space
    Every space has its own unique charm and character, like a fingerprint that sets it apart from the rest. Be sure to point out these special features to your photographer so they can capture the essence of your Airbnb in all its glory. From the intricate woodwork of a hand-carved headboard to the sun-drenched nook perfect for sipping morning coffee, these details will serve as the visual jewels that adorn the crown of your listing.

B. Setting up an ideal photoshoot schedule

  • Prioritize rooms with natural light
    Natural light is the elixir of life for a successful photoshoot, transforming the mundane into the ethereal with its gentle touch. Schedule the photoshoot to prioritize rooms with an abundance of natural light, capturing them in the hours when the sun’s rays filter through the windows like a divine benediction. By doing so, you shall create images that glow with a warmth and radiance that will beckon guests from far and wide.
  • Allocate sufficient time for each room
    A rushed photoshoot is akin to a hastily prepared feast, leaving both the creator and the consumer unsatisfied. Allocate ample time for each room in your space, ensuring your photographer has the opportunity to explore every angle, adjust lighting, and tweak the composition until each frame is a visual symphony. Patience is a virtue, and in the realm of photography, it is a virtue that will be rewarded with breathtaking images.

C. Ensuring a smooth photoshoot process

  • Be present during the photoshoot
    While it may be tempting to abscond to a nearby café and sip cappuccinos as your photographer works their magic, it is wise to be present during the photoshoot. Like a benevolent ruler overseeing their realm, your presence will provide guidance, inspiration, and assistance, ensuring that your photographer has everything they need to create a visual tapestry that does your space justice.
  • Assist the photographer when necessary
    Finally, be prepared to lend a helping hand during the photoshoot. Whether it’s adjusting a curtain to let in more light, or fluffing a pillow to create the perfect tableau, your assistance will be invaluable in making the photoshoot a seamless and enjoyable experience. By working in tandem with your photographer, you shall create a collection of images that tell the story of your Airbnb, enchanting guests and beckoning them to your doorstep.

Find more expert tips for your Airbnb photoshoot here.

4. Post-Photoshoot Best Practices

Ah, the photoshoot is complete, and you are now the proud owner of a treasure trove of stunning images. However, the journey does not end here, my friend. Follow these post-photoshoot best practices to ensure that your visual masterpieces take center stage on your Airbnb listing.

A. Receiving and reviewing the photos

Once your photographer has worked their alchemical magic, transforming the raw material of your photoshoot into gleaming photographic gems, you will receive the final images. Review these photos with the discerning eye of an art critic, examining each frame for its composition, lighting, and overall appeal.

B. Selecting the best photos for your listing

Now comes the moment of truth: selecting the best photos for your listing. Like a jeweler choosing the finest gems for a royal crown, you must carefully curate the images that will adorn your Airbnb listing.

Choose a mix of wide-angle shots, close-ups, and detail shots that tell the story of your space and showcase its unique character. Remember, variety is the spice of life, and a well-rounded selection of images will tantalize the visual palate of your potential guests.

C. Optimizing photos for Airbnb

  • Resizing and formatting
    Before you upload your images to the digital gallery that is Airbnb, ensure that they are resized and formatted for optimal viewing. Like a sculptor chiseling away at a marble block, you must refine your images so that they display beautifully on both desktop and mobile devices. Consult Airbnb’s guidelines for image dimensions and file formats, and adjust your photos accordingly.
  • Using descriptive file names and alt tags
    In the world of digital art, presentation is not everything. Search engines, those tireless purveyors of information, rely on descriptive file names and alt tags to understand and categorize your images. Choose file names and alt tags that accurately and evocatively describe your space, incorporating relevant keywords that will help your listing rise like a phoenix in the search engine rankings.

WIth all this many stunning images don’t forget the most important cover photo for your listing.

D. Updating your listing with the new photos

With your images resized, formatted, and appropriately named, it’s time to update your listing. Like a curator arranging a gallery exhibition, thoughtfully organize your photos to create a visual narrative that captures the essence of your space.

Place the most alluring images at the beginning of your listing to entice potential guests, and ensure that each room is represented in the photographic journey.

As you update your listing with these stunning new photos, take a moment to bask in the glory of your accomplishment. Your Airbnb is now a visual masterpiece, poised to capture the hearts and minds of travelers near and far. The stage is set, the curtain has risen, and your space is ready for its moment in the spotlight.


And so, dear reader, our journey through the labyrinthine world of preparing your space for a professional Airbnb photoshoot comes to an end. Like a seasoned explorer, you have traversed the treacherous terrain of decluttering, deep cleaning, and staging, emerging victorious with a collection of breathtaking images that will set your listing ablaze with intrigue and allure.

As you bask in the golden glow of your photographic triumph, remember that the key to success lies in the details. From selecting the perfect photographer to optimizing your images for search engines, every step of this odyssey has been an essential part of the tapestry that is your Airbnb listing.

Now, with your space transformed into a visual symphony, you are ready to take the Airbnb world by storm, attracting weary travelers and intrepid adventurers alike. So, raise your banner high and let it be known that your Airbnb is a haven of beauty, comfort, and charm, beckoning guests from far and wide to revel in its splendor.

In the immortal words of the bard, “All the world’s a stage, and all the men and women merely players.” With your space now a veritable stage for the perfect Airbnb experience, it’s time to revel in the applause and enjoy the fruits of your labor. Curtain call, my friend.

Further readings:

Airbnb Help Center – Photo Guidelines: Learn about Airbnb’s photo guidelines and best practices for creating captivating listings.

Photography Tips for Airbnb Hosts: Discover photography tips and tricks to make your Airbnb listing stand out.

How do you Prepare Your Airbnb for a Professional Photoshoot? Let us know in the comments.

By Furoore team member Michael
Furoore Team is here to assist you in capturing the most significant moments in your life. To create exciting photographs, discover photography guides, find unique photo ideas, and limitless image inspiration.


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