Home Staging Tips to Sell your Home Faster and for More

Michael • February 1, 2023 • 10 min read

Home Staging Tips

Are you ready to sell your house? You might be thinking, “Of course I am, that’s why I’m reading this guide!” But before you put that “For Sale” sign in the yard, there’s one thing you need to do first: stage your home.

As a homeowner, you can make your home more welcoming, attractive, and neutral so that a wide range of potential buyers will be interested.
Home staging is all about creating a space that feels warm, inviting, and memorable.

It’s about highlighting the best features of your home and creating an environment that makes it easy for potential buyers to imagine themselves living there.

In this article, we’ll explore the ins and outs of home staging, from cleaning and decluttering to enhancing curb appeal and maximizing storage. Whether you’re a seasoned home seller or a first-timer, this guide will give you the tools and tips you need to stage your home for success.

So buckle up and get ready to take your property to the next level!


 

What is Home Staging for Photos?

Staging a home for real estate photography is essential for several reasons. For one thing, it can make your home seem more valuable, which makes it more appealing to people who might want to buy it.

Additionally, staging a house can help it stand out in a crowded market, making it more likely to be noticed by people searching for their next home. But perhaps the most important reason to stage your home is that it can help potential buyers envision themselves living there. When a buyer can see themselves in the space, they’re much more likely to make an offer.

Now, I know what you’re thinking, “But I don’t have any design skills, and I don’t want to spend a fortune on hiring a professional home stager.” Don’t worry, I’ve got you covered.

In this guide, I’ll walk you through the steps of staging your home, whether you decide to go the DIY route or hire a professional. Let’s get started!

The Importance of Home Staging

You don’t want to give in to pressure to accept a reduced sales price or an extended marketing time than necessary when faced with such a huge monetary venture as selling a property.

Staging could be one of your most profitable initiatives ever, given the time and resources required. Potential buyers aren’t simply seeking a place to live; they’re also trying to find a means to achieve their goals and enhance their quality of life.

Staging can make a buyer’s decision more emotionally driven, which ultimately makes the seller more money.

Because prospective buyers don’t want to see the effort that needs to be put in once they move in, house staging is also advantageous. They will deduct the cost of any issues they find from the amount they are selling. If they find too many issues, they might decide not to buy the house at all.

Advantages of Home Staging

Numerous advantages come with home staging. One benefit is that it might be easier for prospective purchasers to picture themselves living there. It’s like a clean slate, free of clutter, sentimental items, and other things that might turn off a buyer or make it hard for them to imagine living there.

A National Association of REALTORS (NAR) study found that 77% of purchasers find it simpler to see a prepared house as their future home.

A home that has been staged also appears to be more “move-in ready,” which means that it doesn’t appear to need a lot of maintenance or repairs before a potential buyer might move in.

Seventy-one percent of purchasers want a property that is ready for immediate occupancy. Staging might contribute to creating that picture, which could offer you a great benefit in your property sale.

Last but not least, staging a house makes it easier to sell. When posted on social media, published on flyers, or presented in other visually marketing mediums, it looks a lot better in listing images (which can be important in today’s home-buying process).

Therefore, staged properties usually sell more quickly. According to NAR, 62% of realtors believe that staging affects how long a home is on the market.

20 Home Staging Tips

  1. Conduct a thorough cleaning
    A clean home is the foundation of successful home staging. A deep clean of every room, from scrubbing the bathroom tiles to vacuuming under the couch, will create a fresh and inviting atmosphere. Remember, a potential buyer’s first impression of the home is crucial.
  2. Declutter and remove personal items
    Get rid of anything that clutters the space and takes away from its beauty. Pack away personal items, excess furniture, and anything that makes the home look cluttered. The goal is to create a clean and spacious look that highlights the home’s best features.
  3. Give Rooms a purpose
    Make sure each room in the home has a clear purpose and function. For example, if a room is used as a home office, make sure it looks like a home office. This will help potential buyers envision how they might use the space.
  4. Add lighting
    Make sure the home is well-lit, both inside and outside. Consider adding additional lighting fixtures, such as table lamps and ceiling lights, to enhance the ambiance of the home.
  5. Furniture
    The furniture should be set up in a way that makes the most of the space and shows off the best parts of the house. Consider renting furniture if the current furniture is outdated or doesn’t showcase the home well.
  6. Fix walls and ceilings
    Repair any holes or cracks in the walls and ceilings. Make sure the walls and ceilings are clean and in good condition. Consider adding crown molding or other decorative elements to enhance the home’s appeal.
  7. Wallpaper and Paint
    A fresh coat of paint can do wonders for a home’s appearance. Consider neutral colors that appeal to a wide range of buyers. If wallpaper is present, make sure it’s in good condition and not outdated.
  8. Flooring and tiles
    Clean and repair all flooring in the home, including hardwood floors and tiles. If necessary, replace outdated or damaged flooring to give the home a fresh look.
  9. Clean the carpets
    Clean or replace any stained or outdated carpets. Clean carpets make the home feel clean and well-maintained.
  10. Give it a good smell
    A home that smells fresh and clean is a big selling point. Consider baking cookies before a showing, or lighting a candle with a light, fresh scent. A home that looks and smells inviting is more likely to be remembered by a potential buyer.
  11. Update the kitchen
    If the kitchen is outdated, consider updating it with new counter tops, cabinets, and appliances. A modern, well-maintained kitchen is a big selling point for many buyers.
  12. Repair any necessary items
    Take care of any necessary repairs, such as fixing leaky faucets, replacing broken tiles, and repairing any holes or cracks in the walls.
    Add plants
    Adding a few plants to the home can make a big impact. They add life to the space and make it feel more inviting.
  13. Neutralize the decor
    Use neutral colors and patterns in the decor to make the home feel cohesive and appealing to a wider range of buyers.
  14. Maximize storage
    Make sure all storage areas, such as closets and cabinets, are organized and free of clutter. Buyers will want to see that there’s enough storage space in the home.
  15. Show off the home’s best features
    Highlight the home’s best features, such as a beautiful fireplace, high ceilings, or a spacious backyard. This will help potential buyers see the full potential of the home.
  16. Outside
    The exterior of the home is the first thing a potential buyer will see. Make sure the lawn is well-maintained, the walkways are clear of debris, and the front door looks welcoming. A fresh coat of paint on the front door can make a big impact.
  17. Enhance curb appeal
    Spruce up the front yard with fresh mulch, new plants, and a well-maintained lawn. This will create a welcoming first impression for potential buyers.
  18. Stage the outdoor areas
    If the home has outdoor spaces, such as a patio or deck, make sure they’re staged just as well as the indoor spaces. Place outdoor furniture, planters, and other accessories to create a welcoming outdoor living area.
  19. Final Touches
    Add a few final touches to make the home feel warm and inviting. Fresh flowers on the coffee table, a bowl of fruit in the kitchen, and soft lighting will create a welcoming atmosphere that will be remembered by potential buyers.
  20. Hire a professional photographer
    A professional photographer has the experience and equipment to showcase your home in the best light, making it more appealing to potential buyers.

“Staged homes sell for on average 25% more than homes without any staging.”
Realtor Magazine


Preparing the House

The first step in staging your home is to give it a thorough cleaning. I’m talking about scrubbing the grout, dusting the ceiling fans, and vacuuming under the couch cushions.

Preparing a house for staging

A clean home is more inviting, and it will show better in photos. Next, you’ll want to make any minor repairs and touch-ups. If a light switch cover is missing, replace it. If a door is creaky, oil the hinges. All of these little things can add up to make a big difference.

Now it’s time to remove any personal items and clutter. Pack away family photos and knick-knacks. This will help potential buyers see the house as their own, not yours.

Let’s talk about natural light. It’s amazing what a difference it can make in a home. So open the curtains, trim any trees or bushes that are blocking the windows, and replace any burned-out light bulbs.

Lastly, you’ll want to prepare any outdoor spaces. Mow the lawn, trim the hedges, and tidy up any outdoor living areas. Remember that curb appeal is important.

Staging the Interior

Now that the house is clean and ready to go, it’s time to start staging. The goal here is to make the space look open, welcoming, and inviting.

When it comes to furniture placement, less is more. You want to create a sense of space. So, remove any unnecessary furniture, and arrange what’s left in a way that makes the room look bigger.

Staging the interior of a house

Adding pops of color and decor can highlight the key features of the house. Use pillows, rugs, and throws to add interest to a room. Also, consider adding some artwork to create a sense of warmth and coziness.

Creating focal points in each room is crucial. This could be a fireplace, a chandelier, or a large piece of art. Whatever it is, make sure it’s the first thing that catches a buyer’s eye when they enter the room.

Lighting is so important when it comes to creating a warm and inviting ambiance. Use a mix of table lamps, floor lamps, and overhead lighting to create the perfect atmosphere.

Staging the Exterior

It’s time to move on to the exterior of the house. First and foremost, you want to enhance the curb appeal. This means keeping the lawn and landscaping in good condition, adding some flowers or potted plants, and making sure the front entrance is inviting.

preparing the exterior lawn mower

If you have an outdoor living area, make sure it’s clean and tidy, and add some outdoor furniture and accessories to make it look more inviting.

Professional Photography

The importance of hiring a professional photographer cannot be overstated. They have the experience and the equipment to showcase your home in the best light.

A professional photographer will know how to use angles, lighting, and editing to make your home look as appealing as possible. Plus, they’ll be able to make your home look larger and more spacious in the photos.

Professional Real Estate photography

If you decide to hire a professional photographer, make sure to communicate your vision for the shoot and ask for their input. Make sure to give them a walkthrough of the house, so they know what features you want to highlight. Also make you you clarify upfront who will pay for the photographer.


“Staging your home can make you sell your home between 6% and 10% faster.”
Real Estate Staging Association


Staging for Different Types of Properties

Staging a house for real estate photography is different for every property, and it may have a different approach depending on the type of property. Here are a few tips for different types of properties:

Vacant Properties

Staging a vacant property can be a bit more challenging, but it can also be an opportunity to showcase the space in a more dramatic way. Consider adding furniture and accessories to create a sense of warmth and coziness. Also, you can use lighting to create a sense of ambiance.

Luxury Properties

Staging a luxury property is all about showcasing high-end finishes and expensive materials. The focus should be on the details, such as the crown molding, the marble counter tops, and the hardwood floors.

Small Spaces

When it comes to small spaces, less is more. Clear out any clutter, and use furniture that is proportionate to the size of the room. Also, make sure to use lighting to create a sense of depth and space.

Working with a local Home Stager

If you decide to hire a professional home stager, it’s important to choose someone who has experience in your area and who understands your style.

Make sure to communicate your vision for the staging, and ask for their input. Also, make sure to set a budget and agree on a timeline for the staging.

Professional vs DIY Home Staging

Now you might be wondering, “Should I hire a professional home stager or do it myself?” The answer really depends on how much money you have and how good you are at decorating.

Professional home stagers can make your home appear at its finest, but they cost money. They know what local buyers want and can prepare your home swiftly.

DIY saves money and gives you greater control. Staging can also be customized.

If you do it yourself, remember these things. Plan first. This involves choosing what to keep and where.

Second, you want a consistent house style. The space should match in color and style. Finally, balance furnishings and create focus spots.

Home Staging on a Budget

Staging a house for real estate photography doesn’t have to be expensive. Here are a few tips for keeping costs down:

Rent furniture and accessories. This can be a cost-effective way to add furniture and decor to your home without having to buy it outright.

Use what you already have. Before you go out and buy new furniture and accessories, take a look at what you already have. You might be surprised at how much you can use.

Get creative. There are many ways to add interest to a room without spending a lot of money. Consider using paint, wall art, and lighting to create a sense of warmth and coziness.

And that’s it, everyone! It might seem hard to set up your home for a real estate photo shoot, but it doesn’t have to be. Whether you hire a pro or do it yourself, the most important thing is to take your time and do it right. Remember to keep things clean, open, and inviting, and you’ll make a great impression on potential buyers.

Home Staging Do’s and Don’ts

Home Staging Do’s:

  • Declutter and depersonalize the space.
  • Clean and repair any damage to the walls, floors or fixtures.
  • Neutralize the color scheme by painting walls a light, neutral color.
  • Organize and tidy up storage spaces such as closets and cabinets.
  • Maximize natural light by opening blinds, curtains and windows.
  • Stage the living room and main areas with comfortable furniture and decor.
  • Highlight the home’s features, such as a fireplace or a view.
  • Create inviting outdoor spaces, such as a patio or a landscaped garden.
  • Ensure the home has a pleasant aroma with fresh flowers or scented candles.
  • Provide sufficient lighting, especially in dark areas or closets.

Home Staging Don’ts:

  • Leave any personal items or photographs visible.
  • Leave dirty dishes in the sink or cluttered surfaces.
  • Leave unmade beds or dirty towels in the bathrooms.
  • Leave pet items, such as toys or food bowls, out in the open.
  • Use strong or overpowering scents, such as air fresheners or candles.
  • Leave any holes or cracks in the walls, floors or fixtures unrepaired.
  • Leave the windows or blinds closed, reducing natural light.
  • Stage the home with outdated or worn furniture and decor.
  • Overcrowd the space with too much furniture or decor.
  • Leave any exterior spaces unkempt, such as a cluttered garage or an unlandscaped yard.

Is home Staging worth the Effort?

Absolutely. As a smart home seller, you want to make sure that potential buyers have a good first impression of your home. Home staging is one of the best ways to do that.

When you stage your home, you create a space that is warm, attractive, and neutral, which makes it appealing to a wide range of possible buyers. You’re also highlighting the best features of your property, and creating a sense of warmth and comfort that can be difficult to achieve without staging.

The investment in home staging can pay off in a big way. Studies have shown that staged homes often sell faster and for more money than homes that are not staged. So if you’re looking to sell your property quickly and for top dollar, home staging is definitely worth it.

In short, home staging is a smart investment for any home seller who wants to put their property in the best possible light. With the right home staging strategy, you can create a space that is inviting, attractive, and memorable, making it easier to attract potential buyers and close a sale.

Frequently Asked Question

What do people mean by the power of home staging?

The power of home staging is being able to arrange the inside and outside of a home in a way that makes it more appealing to potential buyers. It’s an essential step that can increase a home’s perceived value and make it stand out in a crowded market.

What are the dos and don’ts of staging a home?

When it comes to staging a home, there are a few dos and don’ts to keep in mind. Do declutter and remove personal items, conduct a thorough cleaning, make minor repairs, and use lighting to create ambiance. Don’t over clutter, over personalize, or neglect outdoor spaces.

What does “virtual home staging” mean?

Virtual staging is a cost-effective and time-efficient way of staging a home for sale. It uses computer-generated imagery to digitally place furniture, decor, and accessories in the home’s interior and exterior spaces, giving potential buyers a realistic view of how the space could look.

How can I stage a house like a pro?

Staging a house like a pro takes time, effort, and a bit of creativity. Make a plan, use a consistent color palette, highlight the home’s best features, and think about hiring a professional stager if you’re not sure how to do it yourself.

Can staging a home increase the overall value?

Yes, staging a home can make it more appealing to buyers, which can raise its overall value. It can help the home stand out in a crowded market and make it more likely to be sold at a higher price.

Why is home staging a crucial thing?

Staging a home is important because it helps potential buyers imagine themselves living there, and it can also make a home seem more valuable. This is why it’s an important step when it comes to selling a home.

Who pays for staging a home—the homeowner or the realtor?

The cost of staging a home is typically covered by the homeowner. But some real estate agents may include staging costs in their commission, so it’s important to talk to your agent about this before you list your home.

How to find a home staging jobs?

Finding a home staging job can be a great way to utilize your creativity and passion for interior design. To start your search, it’s important to have a clear understanding of what home staging involves and what kind of skills and experience are necessary.

Home stagers are responsible for preparing a home for sale by creating an attractive and inviting atmosphere that appeals to potential buyers.

One of the best ways to find a home staging job is to network with real estate agents, real estate photographers, home builders and interior design firms to inquire about any open positions. Attend events and join organizations to connect with other professionals and learn about opportunities in your area.

Conclusion

Staging a house for real estate photography is essential for increasing its perceived value, making it stand out in a crowded market, and allowing potential buyers to envision themselves living there.

The guide goes over how to prepare the house, how to stage the interior and exterior, and the importance of professional photography and even provides tips for different types of properties, working with a home stager, and staging on a budget. With all of this information, you’ll be well prepared to stage your house and take the most impressive photographs.

Further readings & resources:
Home Staging Statistics
Profile of Home Staging (NAR)
10 Amazing Home Staging Statistics That May Surprise You
You are what? Home Stager
The Impact of Staging Conditions on Residential Real Estate Demand

What are your Home Staging Tips? Let us know in the comments.

By Furoore team member Michael
Furoore Team is here to assist you in capturing the most significant moments in your life. To create exciting photographs, discover photography guides, find unique photo ideas, and limitless image inspiration.

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